The support of additional audience development professionals can be invaluable in completing your most necessary tasks in a timely manner, and is often instrumental in helping to catapult businesses to the next level.
For all of your customer generating and nurturing needs such as, but not limited to these below, we’d like to help you tackle your “To Do”, “When I Get around To It”, and “Wish” lists — give us a call today at 301.461.0381 to discuss your specific needs.
New Business Acquisition
Direct To Publisher Subscription Acquisition — New customers are a must for publishers, and generating subscriptions through as many channels as possible is essential.
That’s where we can step in with assistance including the more traditional magazine powerhouse sources of direct mail, insert cards, and gifts – new and renewal, donor and cold donor, year round and holiday; as well as the continually growing “online” sources of website and email sales.
Existing Customer Retention
Renewal Retention — It is more cost effective to keep a current customer than it is to generate a new one, yet it is easy to get sidetracked and dedicate more of our valuable resources to new business efforts.
Developing hard working print and online efforts for traditional and automatic renewal programs is a must, and we can help.
Let’s discuss how.
Agency Subscription Acquisition
Agency Subscription Acquisition — Supplementing your DTP efforts with AGENCY business can make sense!
Magazine subscription agents can be great partners to generate subscriptions from direct mail, internet, school plan, catalog, cash field, public place, sponsor, and partnership sources.
Something you know you should consider, but haven’t had the resources? No worries, we can be your liaison.
